Articles by usimrc















Marketing Research

Overview of marketing research. Specific topics include the marketing research process, qualitative vs quantitative data, primary and secondary sources, and … 154 – 1420919916 – 22952 Market Research


Premiumization Is Driving the Chocolate Market

Premiumization Is Driving the Chocolate Market

[ad_1] ROCKVILLE, Md. — Convenience stores are reaping the rewards of chocolate candy. The category’s c-store sales increased nearly 2% between August 2017 and August 2018, according to Chicago-based research firm IRI. As a whole, the…


Big Data Analysis – tools and methods

A five-day summer course for working professionals. The course will bring you in the forefront of the newest tools and methods based on cutting edge research and experience. Big Data is omnipresent from industries to…